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Brooklyn Beast

Posted by Jonathan Segev on

HICKIES proved to be just as valuable to the team at Brooklyn Beast, New York City's first training facility where Parkour, Capoeira and Dance are taught and performed. We share a similar vision of inspiring, engaging and educating the world about fitness and well-being so it was fun collaborating with them on this project. We asked some of the members of Brooklyn Beast to do their regular routines wearing HICKIES so see how well they perform during an acrobatic workout. They put on quite a show, full of energy and passion. Their sneakers remained snug and secure on their feet even with a high-intensity workout of running, jumping, flipping and twisting into the air.


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